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In the era of "hundred schools of thought contending", word-of-mouth has become the key to the market

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Time of publication: 09:07, February 27, 2021 Author: Chen Nongfu Source: Official Website of Chen Nongfu's medicated diet website: http://game5173.cn


The next ten years will be the golden period for China's health care products industry, and the industry scale will exceed 450 billion yuan in 2020. Health products industry is a global sunrise industry with a global market capacity of 200 billion US dollars. From 1980 to 2000, the sales of health care products in the United States increased 36 times, that in Japan increased 32 times, and the compound annual growth rate of the European Union was 17%. In 2010, the market scale of China's health care products industry reached 100 billion yuan. With the improvement of living standards, people will return to the core concept of traditional health culture of "preventive treatment", and the growth rate of health care products consumption will be accelerated.


 In the era of "hundred schools of thought contending", word-of-mouth has become the key to the market


In today's era, people's awareness of health care is also greatly strengthened. More people hope to spend money on health care products instead of medicine, and their ideas are changed from treating diseases to preventing diseases. The big health industry just meets the needs of individual health care, preventing the disease in the bud.


Great health has gradually developed into a complete industrial chain, and health care has become a daily habit of people. Big health is not only a job, but also a trend promoted by the state, society and individuals.


The cruel epidemic of Xinguan has greatly stimulated people's health needs. Health products have become a powerful weapon for people to strengthen their physique and relieve their pain. With the large-scale vaccination of vaccines, all walks of life are bound to usher in a strong rebound, and the health industry has become a "gold industry".


 In the era of "hundred schools of thought contending", word-of-mouth has become the key to the market


Health industry, diversified


The huge industrial prospect and the strong support of the government have also attracted Internet industry giants such as Ali health, Jingdong health and Ping'an good doctor to enter the big health industry and go public successively. In addition, there are many bright competitors in the grand health track, such as Chen Nongfu medicated diet, dingxiangyuan, Miaoshu doctor, Haoda online, etc., making the big health industry blossom A hundred schools of thought contend with each other. With the public's attention to health products, whether it is online medical treatment, chronic disease management or traditional Chinese medicine health preservation, now they are not satisfied with a single business line, and gradually begin to comprehensively layout the large health field.


Among them, Chen Nongfu medicated diet, as a leading enterprise in Chinese medicine diet and health preservation, is a platform enterprise closely related to big health and has more direction and confidence in the field of big health. Compared with the Internet industry giant, it promotes the development of health business through the flow support of its parent platform. At present, Chen Nongfu medicated diet has hundreds of millions of caring users, We have made remarkable achievements in the field of health insurance. So, how did Chen Nongfu's medicated diet stand out on the big health track and take the lead in seizing the fast lane?


 In the era of "hundred schools of thought contending", word-of-mouth has become the key to the market


Never forget the original intention, forge ahead


Since its establishment, it has been focusing on the public's health field of three meals a day, adhering to the "a little bit of health every day" as the starting point, and always from the perspective of users, thinking about how to take precautions before they get sick, how to seek help in the event of illness, how to tide over difficulties, and how to establish a protection system of security services after the disease, In order to solve these problems, we are committed to building a diversified and comprehensive ecological closed-loop of health care.


Chen Liangfeng, founder of chennongfu medicated diet, said: "my original intention is to make people not get sick, not to make money, not to make national wealth difficult. Therefore, the company does not have any foreign experts and professors on temporary posts, nor do some experts and professors like other companies to set off the image! I'm determined not to do that. I have a real dream. I will never waver in my life. Who loves or doesn't believe me? I disdain celebrities and certificates to package the image, and firmly do a good job of word-of-mouth. When I was a child, doctors relied on word-of-mouth, and now doctors rely on their titles. I personally still recognize word-of-mouth. " Not relying on the title background, not relying on celebrities and experts, from research and development to promotion, from 1998 to now, wherever you go, let your experience be your original intention.


 In the era of "hundred schools of thought contending", word-of-mouth has become the key to the market


Technology leads big health industry


Over the past 20 years, the key to Chen Nongfu's leading the domestic health industry lies in its technical foundation. The special soup brewing equipment based on the principle of fermentation temperature and cold control technology researched by modern science and technology costs more than 500 million yuan and has gone through 17 years of technical research. It has conquered the technology of "good medicine bitter taste" to "good medicine delicious", realized the herbal medicine diet diet technology that the medicine borrows the food power, the food helps the medicine Wei, and inherits the ancient Chinese traditional medicine processing technology. Chen Nongfu's medicated diet always insists on keeping all living beings in mind, realizing that Chinese medicine is not bitter and medicated diet is common people. Everything is just for you not to get sick.


Chen nongnongfu's medicated diet has carried out the main responsibility of enterprises, standardized operation, strengthened industry self-discipline, actively spread scientific food safety knowledge and healthy life concept to the public, improved national health literacy, and promoted the development of China's big health industry. The aim is to integrate the concept of big health food safety into the common people's thoughts, to implant the concept of health into people's hearts, and to let Chinese medicine dietotherapy enter into thousands of families.


 In the era of "hundred schools of thought contending", word-of-mouth has become the key to the market


With the development of economy, the potential of big health industry will be further released. In addition, with the continuous increase of national policy support, it means that the big health industry will usher in a golden age. This requires all major enterprises to adhere to sustainable development, keep their original mind and forge ahead in the rapidly changing market. In this regard, Chen Nongfu's medicated diet has reached the extreme, I believe that the next C player will also be born here.



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